A 100 Wishes!
My cell hasn’t stopped buzzing since this morning. I haven’t written the latest bestseller, neither have I scored a half century at Lords nor have I found out that Bin Laden is still alive. I have still not breached my boundaries of a fairly simplistic existence in any manner and yet my cell has been incessantly buzzing with messages wishing me and my family a prosperous, happy, safe and what-not Diwali. Having immersed myself in some of the Freakonomics theories to quite an extent, I found myself asking the question, “Why do people send these mass messages/e-mailers wishing others on festivals like Diwali?” My question is specific to only these “mass dispatches” and not towards people wishing each other on Diwali and the like on a one-on-one basis. I even mapped the profile of people who sent me these messages. Who exactly are these people? I didn’t get too far with this one. There were all kinds. Vendors, agencies, bosses and friends. There was no way I could find a common thread in ...